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September 3, 2021 - No Comments!

A marketplace solution for the YMCA

Back in early June, we launched the Paperclip Sustainability Initiative. Since then we been working with some great charities across the UK to raise awareness of overconsumption and waste, whilst generating revenue for their retail operations.

Last month, we told you about our new partnership with Porthcawl-based charity Sustainable Wales. Here we used excess donations of clothing and bric-a-brac to create an online store on the Paperclip marketplace. Over the last few weeks, the store has continued to grow, with more items being added and more users grabbing a bargain to support the charity.

Partnering with the YMCA

Since then, we have been developing a new and very special partnership with worldwide youth organization, the YMCA.

Founded back in 1844 by Sir George Williams in London (originally as the Young Men's Christian Association) the organization has focused on delivering projects and services focused on youth development through a wide variety of activities. These include; providing housing, sports facilities, holding classes for a wide variety of skills and promoting humanitarian work in the community. All in all, a great organization to be working with during these difficult times.

Back in the Spring, our team began discussing a pilot scheme with the Roath branch of the YMCA. Similar to our ongoing project with Sustainable Wales, this scheme would focus on reducing waste and generation revenue from their retail premises.

Our plan was to help their retail stores sell second-hand items which have not found a new home since they were donated months ago. Here our team would create an online shop for the Cardiff YMCA, would take photos of their stock and list these items on the Paperclip marketplace. This showcases the items to our 200,000+ strong community of users online, rather than just those living in the local area.

We began listing the donated items a few weeks ago, and since then, items both big and small have been bought by Paperclip users from all over the United Kingdom!

ymca, cardiff, marketplace, buy, sell, swap, charity
The new YMCA Paperclip store

The YMCA Paperclip store now boasts gorgeous pre-loved items from Abercrombie & Fitch, Adidas, Hollister and more, all for a fraction of the price you'd pay first hand. Fresh items are added regularly by our team and we are hoping to onboard further retail sites in the coming months.

Talking about the new scheme, Paperclip Marketing Manager Justin said, "It's great to be working closely with the YMCA in Cardiff. The team here are aware of the valuable work the YMCA do both here and abroad, so we are delighted to help out in any way we can. It's been really satisfying to see so many sales come through in such a short period of time too! The potential for future revenue from taking these charities online is enormous and we are really excited to be leading the charge."

We will be announcing more exciting new projects as our Sustainability Initiative develops over the next few weeks, so stay tuned to the Paperclip blog.

Whilst you're here, consider giving us a follow on our Instagram page for the latest news, hot new items and great giveaways.

Published by: Paperclip HQ in News

August 11, 2021 - No Comments!

Paperclip partner with Sustainable Wales

Some exciting news from Paperclip HQ...

In our last blog post we promised you that we'd be releasing further details about our new sustainability initiative throughout the summer months. Today, we are delighted to be able to announce the first of our charity partnerships. From August onwards, Paperclip will be providing an online selling platform for environmental charity, Sustainable Wales.

Sustainable Wales are based in Porthcawl on the south Wales coast. Established in 1997, the charity have instigated countless community-based environmental projects and activities, as well as offering support, training and facilitating events; providing mentoring and volunteer experiences. The team also work closely with community groups and networks across Wales.

The charity was founded by environmentalist and activist Margaret Minhinnick and writer Robert Minhinnick with the mission "to seek a low carbon and resource efficient future, to promote the protection of biodiversity and enhanced environmental security, and to value our culture, social progress and community well-being."

For the last 15 years, Sustainable Wales has also project-support the high street ethical community cooperative SUSSED Wales, in Porthcawl. The shop specialises in people and planet-friendly products; specifically, Fairtrade, environmentally-friendly, plastic free and local goods. Not only this, but the charity has also developed The Green Room, an independent venue and small cultural centre, scheduling a series of events, performance, talks and debates.

Partnering with Paperclip

To kick off our sustainability initiative, we decided to reach out to some local charities to help them raise awareness and increase revenue from online sales of their donated stock.

After some initial discussions earlier in the summer, we decided to trial an online shop for goods donated to Sustainable Wales. This would give the charity an opportunity to increase their reach, providing them a platform to showcase their products online, not just in their high street unit.

The Sustainable Wales Paperclip store

Within a couple of days of launching on Paperclip, significant interest had been generated within our userbase and the charity was making sales on the platform. The store now boasts a great selection of womenswear, menswear and entertainment items for sale with new items being added every week.

Speaking about the new project Director Margaret Minhinnick said, "We are very grateful to Paperclip for supporting our work. This type of partnership development is also welcome especially on a day when it has been announced that the planet is on ‘red-alert’ because of climate change.”

Paperclip CMO Laurence Denison added, "The Paperclip team are thrilled to be working alongside Sustainable Wales. The charity runs some really important projects in the community, and we are delighted to be helping them generate some extra revenue from our marketplace. We look forward to working together on more exciting initiatives over the coming months."

You can check out their Paperclip store here or get involved with any upcoming Sustainable Wales projects here.

Interested in setting up an online store for your charity? Get in touch at:

Published by: Paperclip HQ in News

July 26, 2021 - No Comments!

The problem with fast fashion…

With the rise of social media and the availability of cheap clothing produced overseas, it has never been more tempting to buy a brand new outfit for every night out.

This has led to the fashion industry now manufacturing 400% more items than it was just 20 years ago. The reality is, most of these items are cheap, poor-quality, disposable items of clothing.

Right now in UK, more than two tonnes of clothing are bought each minute and according to clothes waste charity TRIAD (2019) and the average garment is worn just ten times before it is thrown away.

So where do all these clothes end up?

Sadly, a great deal of these items end up in landfill. Though the majority are sent to be recycled, not much of it is. The problem comes down to what our clothes are made from.

Nowadays, clothes are made up of a combination of fibres, fixtures and other accessories. These are often made-up of problematic blends of yarns, plastics, filaments and metals. This makes recycling a slow, labour-intensive process that requires a skilled workforce and an enormous amount of space.

Second-hand garments are often sent to local charity shops. But many complain of being swamped with donations, many of which are poor-quality fast fashion items that are heavily degraded even after just a few wares. Sorting through these becomes a near-impossible task and garments often end up being passed around between charity shops, further degrading and becoming less and less desirable over time.

The final destination

So where next? Well these remaining unsold garments are then sent, in bulk, for resale abroad in the form of 'charitable donations'.

Countries in central and Sub-Saharan Africa is often the recipient of these donations. An astonishing 63.4 million kg of old clothes from the UK were sent to be sold in Ghana alone last year. Amazingly, that figure has doubled in a decade.

With instability and corruption so prevalent in many of these countries, often these garments are dumped illegally or left floating in the sea rather than finding a new home. Factor in the carbon footprint of sending these clothes half-way around the world, and it's clear that we are heading for trouble.

clothes, fast-fashion, dump, fashion
Illegal clothes dumping in Africa

Not only is this is becoming an environmental catastrophe, but for many African nations, it is becoming an economic one as well. Second-hand clothing is one factor in the near-collapse of the garment industry in sub-Saharan Africa. In the past, many of these nations were home to vibrant textile industries but with second-hand western garments flooding the market, these are facing irrespirable damage.

So what can I do to help?

The first thing we can all do is to buy fewer items first-hand. By supporting your local charity shop you help to slow the demand for cheap, disposable clothing. Not only this, but you can help with the oversupply of donations whilst generating revenue for good causes.

If an item of clothing has a small tear, a missing button or just needs a little TLC, there's usually a way to save it. There are loads of great resources online to help you mend your clothes at home. Sites like Love Your Clothes offer free video tutorials on how to breathe life into your old garms.

You can try find your clothes a new home online should you want but if you do feel like recycling your clothes is the only option, just make sure that items are clean and fabrics are separated as best you can.

And what about Paperclip?

Not only does Paperclip provide a secure online marketplace to sell your second-hand clothes, but we have decided to launch our own sustainability initiative.

We have decided to partner with a number of charities to help find new homes for the unsold donations. Our plan helps these charities to extend the reach of their retail stores exponentially. Quite often items sit unsold in these shops for years before they are moved on or are sent to be destroyed or recycled. These partnerships will help showcase these items to thousands of buyers online, giving these clothes a much greater chance of finding their new home.

We will be releasing more information on this initiative, and announcing our first partnership over next few weeks, so keep tuned to our social channels.

You can get all the latest updates from Paperclip HQ on our Facebook page here, or you can follow us on Instagram here.

Published by: Paperclip HQ in News, Perspective

January 29, 2021 - No Comments!

Looking back on 2020: Year in Review

Most of us want to leave 2020 firmly in the rear view mirror. Rather than hitting you with a full Year in Review blog post, we'll give you brief rundown of what we got up to in the weirdest year in recent memory...

The Paperclip community
  • We managed to grow our userbase 2.5x, from 100,000 to 250,000 users!
  • Our university presence grew 4x from 42 to 168 universities.
  • 2020 saw a record number of transactions across our public, student and enterprise marketplaces.
  • Our Digital Welcome Pack for university freshers and returning students was launched. Here worked huge brands such as Wilko, tastecard, Amazon Prime, Perlego and Ola to provide real value to our student userbase.
2020, DWP, Paperclip
We launched our Digital Welcome Pack for students in Autumn 2020...
  • We gave away hundreds of freebies, shopping vouchers and even a brand new PlayStation 5 to our beloved trading community!
Marketplace upgrades
  • Payments was released, enabling our users to buy and sell securely with online payments, the next step in our plan to add delivery and rental services...
From September 2020, our users could purchase items using their credit/debit card!
  • Our homepage got a makeover and made upgrades to our buying, selling and messaging user experience.
  • We consolidated all of our university marketplaces onto a single marketplace, enabling students from any university to buy and sell with students at any other university and the wider public
Behind the scenes
  • We we're listed as number 34 in BusinessCloud's top 100 eCommerce Trailblazers.
  • We brought onboard some key advisory talent and investors with a successful investment round.
  • And finally, Keith Parkman (COO) and Millie Bowie (Designer) joined us full time, providing fantastic marketing, design and commercial sales talent and experience with them...

Despite some real progress in a number of areas, rest assured that we're just as keen to see the back of 2020 as you are.

Thanks for checking out our Year in Review and here's to a happy and healthy 2021!

Keep up with the latest news from Paperclip HQ, follow us on Twitter here.

Published by: Paperclip HQ in News, Perspective

January 12, 2021 - No Comments!

Paperclip’s Fitness Fortnight

Good morning and happy new year from the team at Paperclip HQ!

We hope you enjoyed your break (if you were fortunate enough to have one) and that you are joining us in looking forward to what promises to be a brighter year.

First off, we'd like to give a huge thanks to all users and to everyone who entered our end of year competition.

For those who missed it, last month, we ran a very special giveaway to reward one lucky Paperclip user with the ultimate 'must-have' festive gift. On offer this year was the brand new Sony PlayStation 5...

At the start of Christmas week, the Paperclip marketing team were given the job of selecting a winner at random. It was Tracey from Edinburgh's lucky day as she took home the console for her two young boys, just in time for the big day. Our runner-up prizes (two £50 Amazon vouchers) were scooped by new users Brooke and Samantha. We hope you put them to good use!

Welcome to Fitness Fortnight

This January really does bring a new meaning to 'fresh year, fresh start'. With so many of us wanting to start 2021 on the right foot, staying healthy and atoning for our sins over the holidays, Paperclip is here give you a helping hand!

No-fees fitness

In any normal January, gyms up and down the country would be heaving. Sadly, our hangover from 2020 has meant that, for now, we're having to sweat it out at home instead...

To help you get moving, we're removing all fees from everything in our Sports & Outdoors category. That means whatever health, fitness or sporting good you purchase from our marketplace, you'll get all of your fees sent back to your Paperclip wallet within 72 hours!

fitness, gym, yoga, paperclip, marketplace, competition

There's no limit on fee refunds. The more you buy, the more you save!

Win a home gym set-up!

But we're not stopping there. We're giving one lucky user the chance to win everything they need to turbo charge their workout at home!

The team at HQ have shortlisted 10 must-have pieces of home gym equipment, no matter what your fitness goal...

In this year's home gym bundle, we have:

  • Adjustable weight kettlebell
  • Power grippers
  • Resistance bands
  • Any size skipping rope
  • Push-up bars

  • Portable dumbbell set
  • Ab roller
  • Yoga mat
  • Protein shaker
  • Bluetooth mini speaker

Every item above will be delivered, free of charge to our lucky winner's doorstep later this month.

All you have to do to be in with a chance of winning is:

1.) Like our competition post and give us a follow on either Facebook or Instagram.

2.) Create a free Paperclip account (if you haven't already).

3.) Sit back and cross your fingers...

You can also share our post and tag your friends to get an extra bonus entry into our draw!

Just make sure that you're signed up to Paperclip by 11:30pm on Sunday 24th January 2021.

The winner will be announced at 3:00pm on Monday 25th January 2021 on our socials.

See below for full terms and conditions...

Terms and conditions
  • This competition is not endorsed by Instagram, Facebook or any other social media platform.
  • This competition is promoted by Paperclip App Ltd (Promoter).
  • Competition entry is only open to residents of the United Kingdom aged 18 years or older. No purchase necessary.
  • Prize is supplied by Paperclip. Delivery to be arranged by the Promoter.
  • The Promoter will not be responsible for lost or late competition entries.
  • The deadline for entries is 11:30pm on Sunday 24th January 2021. This may be extended due to unforeseen circumstances.
  • The winner will be chosen at random and will be notified via email or social media.
  • If the Promoter cannot: (a) contact the winner (via the details provided at the date of entry) within 5 working days or (b) the winner does not return details of its postal address to the Promoter within 14 days of notification that they have won the Prize, the Promoter reserves the right to re-draw a new winner until a winner on these terms is found.
  • If you have any questions, you can get in touch by sending the Paperclip team an email at:
  • The competition is free to enter.
  • Good luck!

Published by: Paperclip HQ in News

December 8, 2020 - No Comments!

Paperclip’s PS5 holiday giveaway

It's the most wonderful time of year...

The team at Paperclip HQ have decided to pull out all the stops for our annual holiday giveaway.

Last month, our CEO Rich managed to get his hands on a coveted Sony PlayStation 5! As tempting as it was to set it up and begin a month-long binge of Call of Duty, we decided that we should give it away free to one lucky Paperclip user...

For real?

You better believe it! This year's must-have festive gift, brand new and delivered to your door in time for the big day. This is just a little thank you to our amazing users and followers on social media throughout what has been a pretty tough year for us all.

PS5, PlayStation 5, Paperclip, Christmas, giveaway, marketplace, app, Instagram

But that's not all! There will be two runner-up prizes of £50 credit to spend on anything on the Paperclip marketplace!

How do I enter?

It's super simple to enter and only takes a couple of minutes.

All you need to do is; head to one of our social media (either our Instagram, Facebook or Twitter.

1.) Follow us on Instagram

2.) Like the 'Win a PS5!' post on our feed

3.) Tag 3x friends in the comments section

4.) Download the Paperclip app and make an offer of any amount the PS5 listed on the @paperclipofficial account (don't worry, you wont be charged)!

5.) Cross your fingers and sit back

Don't have Instagram? You can do the same on our posts on Twitter or on Facebook.

Want to improve your chances of winning?

For more chances to win...

1.) Post our Instagram PS5 image to your story

2.) Follow us on tiktok: @papercliphq

3.) Add a legit item on the paperclip marketplace

4.) Tag more friends (3x more friends = 1 more entry)

When will you announce the winner?

Winners will be announced at 3pm on 22nd December on our Instagram, Facebook and Twitter pages.

Don't worry, in case you forget to check, we will email all of our prize winners that morning too.

Terms and conditions
  • This competition is not endorsed by Instagram, Twitter or any other social media platform.
  • This competition is promoted by Paperclip App Ltd (Promoter).
  • Competition entry is only open to residents of the United Kingdom aged 18 years or older. No purchase necessary.
  • Prize is supplied by Paperclip. Delivery to be arranged by the Promoter.
  • The Promoter will not be responsible for lost or late competition entries.
  • The deadline for entries is 2pm on 18th December 2020. This may be extended due to unforeseen circumstances.
  • The winner will be chosen at random and will be notified via email or social media.
  • If the Promoter cannot: (a) contact the winner (via the details provided at the date of entry) within 5 working days or (b) the winner does not return details of its postal address to the Promoter within 14 days of notification that they have won the Prize, the Promoter reserves the right to re-draw a new winner until a winner on these terms is found.
  • If you have any questions, you can get in touch by sending the Paperclip team an email at:
  • The competition is free to enter.
  • Good luck!

Published by: Paperclip HQ in News

November 30, 2020 - No Comments!

Buying and selling just got easier…

Big news from Paperclip HQ!

It's been a little while since our last big update, but this one's well worth waiting for...

Not only have we given our marketplace a makeover, but we have made it even easier to buy, sell, and swap with the UK's most trusted trading community!

Safe & speedy payments

You can now pay (and accept payments) for items by debit and credit card.

All you need to do to get started is head to 'settings' and set up your Paperclip Wallet. You can link your chosen card to your account and pay for your new items from the comfort of your own home.

Likewise, if you're selling your stuff, there's no need to meet up face-to-face or use a third party to receive your hard-earned cash. You can arrange delivery with the buyer and once they have received your item, funds will be available in your Paperclip Wallet. You can then withdraw funds to your chosen account. Job done.

No cash, no fuss, and most importantly, no contact.

A new look...

We've had a makeover!

Though we've added a whole load of new options for buying and selling, we've made sure the app looks great and is still super easy to use.

As well as the new settings sections for payments and the changes to the onboarding process, you may notice some small changes to your homepage. We're always striving to make your trading experience as secure and as straightforward as it possibly can be.

Power to the students!

If you are a user of our campus marketplaces, you can now buy and sell with students other unis as well as the general public! This means that there are more items for you to browse and a much greater chance of you finding a new home for your unloved items.

Save money, make money, feel great about it. Rediscover the Paperclip marketplace today.

Download the app on for iOS here, or for Android - click here.

For more Paperclip updates, follow us on Twitter.

Published by: Paperclip HQ in New Feature, News

October 27, 2020 - No Comments!

Helping 100,000 students save on their uni essentials…

Back in Spring, the Paperclip team began to thinking of ideas to help new and returning students during these incredibly challenging times...

After much discussion, we settled on creating a welcome pack for new and returning students in the absence of traditional fresher's fairs on campus. The plan was to create a digital package which would provide students with everything they need for the first few weeks of uni.

The team first reached out to our Brand Ambassadors on campus and quickly began surveying students to see what products and services they needed most for the start of term. We then began speaking to a number of potential sponsors, from niche online retailers to well known high street brands, to secure as many freebies and student discounts as possible in time for the start of the new year.

Before long we had 30 sponsors on board and we were able to supply students with some fabulous goodies to run alongside competitions and our guides to student living. We then reached out to some of the biggest names in the student blog/vlogosphere to get the word out to students over the summer months...

Fast-forward to fresher's week, and over 100,000 students (and counting) have signed up for a pack!

So, what's inside?

With over 30 different deals on offer, there really is something for everyone. Some of our most popular offers have been free Amazon Prime membership for half a year, free snackboxes from Graze and a free trial Tastecard for three months. We have also seen hundreds of students rush to grab freebies from Gillette, Perlego and access great discounts on student bundles from Wilko. Hundreds more jumped at the chance to make big savings on supplements from MyVitamins, Grenade and more...

deals, pack

We also made it a priority to champion up-and-coming brands and start-ups too. Students have been able to take advantage of sweet discounts on gymwear from Distance & wellbeing products from our neighbours at Kokora.

Not only this but we've added some great content from popular student influencers as well. This runs alongside our own guides to moving in, house sharing etiquette, balancing a budget and staying safe on a night out.

How do I get my hands on one?

Packs are still available and will be 'til the end of term. Just head to the site to get instant access today.

Follow us on Twitter to get the latest news from Paperclip HQ.

Published by: Paperclip HQ in Digital Welcome Pack, News

September 16, 2020 - No Comments!

Wilko & Paperclip team up to save students a bundle

More exciting news from Paperclip HQ...

The team at Paperclip are delighted to announce that homewear retailer Wilko will be offering a huge range of discounts on their 'back-to-uni' items and 'student bundles' to everyone who has signed up for our Digital Welcome Pack.

Wilko will be joining the likes of Amazon, Ola and Perlego in the new pack which will be released the end of the month. Not only can students enjoy money off duvets, cushions and decor for thier new uni crib, but Wilko will also be offering huge discounts on tech essentials such as headphones, power banks, printers and more...

Student Bundles

This year, Wilko will be offering a number of Student Bundles to save you heaps of cash (and making multiple trips to the high street during your first few weeks on campus).

wilko, kitchen, paperclip, deal
Wilko's kitchen in a box

Not only can you get all your kitchen essentials (spoons, corkscrew, chopping boards, grater, etc) in one bundle, but you can also get your bedding and desktop set-ups sorted in just a couple of clicks. All items are conveniently packed in a sturdy, plastic, water-proof container with hand grips, perfect for the big move.

We've made it super simple to access these great deals, all you have to do is wait for the Welcome Pack to drop into your inbox and follow the link to start saving - there's no need to enter a promo code or create another account.

Speaking about the new additions to the pack, our CEO Rich said, "We're all delighted to be working with such a great client as Wilko. Many of the team have fond memories of kitting their student homes out with Wilko products during their times at university. Now we can help other students recognize the convenience and value of Wilko for themselves!"

If you haven't already, you can sign up to our Digital Welcome Pack for free here - it only takes 30 seconds!

That's not all...

Not only do we have Wilko joining the party, but we have added even more deals to the pack! Students will soon be able to enjoy a whopping 40% off their gym threads from our friends at Distancewear. Once the Well-being section is released, all you have to do is follow the link, enter the promo code once you select your garms and before you know it you'll be looking super-stylish whilst you sweat it out!

Prefer corduroy to cardio? Fear not, as we have also teamed up with Atlas Vintage to offer yet another discount on their entire range online. Again, just follow the link and enter the promo code at checkout to make a tidy saving.

Remember, there still time to get your Digital Welcome Pack completely free today!

Want to keep up with the latest news from Paperclip HQ? Give us a like on Facebook here.

Published by: Paperclip HQ in News

July 31, 2020 - No Comments!

Online learning made easier; Perlego joins the Virtual Freshers’ Fair!

Good morning from Paperclip HQ! We come to you on this glorious Friday with an exciting new offer from our friends at Perlego...

Tell me more...

Last month, we unveiled our new Digital Welcome Pack for freshers and returning students. With this year's Fresher's Fairs facing an uncertain future due to the ongoing coronavirus pandemic, the team began work on a virtual alternative for students ready the start of the new academic year.

We think there's no reason that students in the UK shouldn't be able to take advantage of the fabulous deals and discounts they come to expect from in-person Freshers' Fairs. Our mission is to bring students as much value as possible, without them having to spend time a crowded indoor venue.

The team at HQ have spent the summer months shortlisting a set of deals for students to enjoy whether their going out, staying in or just looking to save some cash on their uni essentials. Last month, we reached out to leading online textbook provider Perlego to see if they'd like to run a promotion to help students during this difficult time, they duly obliged...

So what's the deal?

We all know how expensive uni textbooks can be, especially considering that after exam day, chances are they won't ever be read again. This is where Perlego comes in...

Perlego offers a unique e-reader experience for both desktop and mobile. For a small subscription fee, Perlego allows you to access hundreds of thousands of books whether you're at home, at uni or on the move. Perlego even allows you to annotate and takes notes in the margins!

Perlego, Paperclip

Now, everyone who signs up to the Welcome Pack will receive a 14 day trial of Perlego completely free of charge. Anyone who receives a pack will be provided with a link that takes you the trial page. Quickly fill out the form and you can begin reading instantly. Oh, and don't worry, you wont be charged unexpectedly - you can cancel anytime and Perlego will even send you an email reminding you when your trial is about to end.

The beginning of something special...

Speaking on the new partnership, Paperclip CMO Laurence said "It's great to have Perlego in the new Welcome Pack. Both ourselves and the team at Perlego share similar values; we both want to make sure students have all they need for university, without them having to spend a fortune. Working with such an innovative company has been a joy and we are thrilled to be offering this great deal to students across the country."

Perlego CEO Gauthier Van Malderen added: “During these challenging times for education, we are working hard to ensure students are provided with the necessary resources to effectively continue their studies. Our partnership with Paperclip will offer a new audience of students easier, direct access to the range of resources available on Perlego, and we are excited to be working alongside them to provide students with a unique and new solution to save cash while accessing their books from anywhere."

Paperclip and Perlego will be working together on exciting promotions for our student users throughout the 2020/21 and beyond, so stay tuned for more info...

Heading (back) to uni this Autumn? Follow the link to claim your free Digital Welcome Pack.

Keep up to date with the latest from Paperclip. Follow us on Facebook here.

Published by: Paperclip HQ in News